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The 2009 Paris Air Show - Show Daily Report

The 2009 Paris Air Show proved to be a huge success, just the boost the aerospace industry needed in these times.

One sector of the show that offered a quick and immediate reflection of how the industry is performing is advertising, in particular advertising in the Paris Air Show Show Dailies. On this occasion the Show Dailies saw significant reductions in advertising, however one of the Dailies increased its share of advertising and moved ahead of one of the rival dailies.

A review of the Paris Show Dailies has produced some amazing results, especially when compared to the 2007 show. A complete study of the Dailies has been made and the information compiled to create the 2009 Paris Air Show Show Daily Report. This Report is the most comprehensive, detailed, factual report available on advertising in the 2009 Paris Air Show Show Dailies and should be compelling reading for anyone with an interest in aerospace media planning and strategy. And for just US$49 you can find out the advertising strategies, budgets and planning of the leading advertisers at the 2009 Paris Air Show.

The Paris Air Show Show Daily Report includes the following information:

Analysis of advertising and details of the leading advertisers in the Dailies

Estimated advertising spend

Comparison of Show Dailies performance

Evaluation by level of advertising

Leading advertisers in the Show Dailies

Estimated advertising revenue

Comparison with 2007 Dailies including % changes

Overview and comment on advertising in the Paris Air Show Show Dailies

The Paris Air Show Show Daily Report gives an independent, unbiased account of the advertising in the Show Dailies, including direct comparisons with the advertising in the 2007 Paris Air Show Show Dailies. All information, comment and opinion is based on seven prior attendances of the exhibition and participation at many major aerospace exhibitions and events over the last 12 years.

The Paris Air Show Show Daily Report is available exclusively from MediaTzu.com as an immediate PDF download. For just US$49 you can obtain your copy of the Report by clicking here


The 2007 Dubai Airshow - Show Report/Show Daily Review

The 2007 Dubai Airshow Show Report covers the advertising in the Show Dailies at this record breaking event. This occasion was the tenth anniversary of the Dubai Airshow and with 5 Show Dailies for advertisers to choose from, once again the Dailies proved to be the key advertising battleground. This Report gives full details on the advertising in the Dailies, levels of advertising, leading advertisers, ranking of the Dailies in terms of advertising levels and much, much more.

The 2007 Dubai Airshow Show Report is available exclusively from MediaTzu.com as an immediate PDF download. For just US$20 you can obtain your copy of the Report by clicking here

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