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The ultimate benchmarking and media planning tools – Media Reports on advertising, sponsorship and media activities at major international Airshows. Contrast and compare advertising budgets/spend, strategies, creative, publication performance. Make informed planning and buying decisions. All Reports are published either as an immediate pdf download or hard copy The portfolio of Media Reports includes the following;

Available now - The 2010 Farnborough Airshow Show Daily Media Report

The ultimate review of advertising trends, placement and spending in the Farnborough Show Dailies

US$90 - to get your copy

The EBACE 2010 Media Report

The complete analysis of media and marketing strategies at EBACE for US$49

To get your copy as an immediate

pdf download

Asian Aerospace 2011 receives official endorsement - 3rd Sept 2010

Asian Aerospace 2011 has announced that it has been officially endorsed by both the China Aviation Transportation Association (CATA) and the China Civil Airport Association (CCAA), the two most influential industry trade bodies in China.

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SAVI TECHNOLOGY Appoints William Clark As Chief Marketing Officer - 27th Aug 2010

Savi Technology, a Lockheed Martin [NYSE: LMT] company has announced that William Clark has joined the company as Senior Vice President and Chief Marketing Officer.  In this newly created role, he will be responsible for the full spectrum of marketing functions, including market and product strategies, go-to-market activities, branding, communications, analyst relations, public relations, and demand generation.

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AUVSI to support new robotics zone at DSEi

Defence & Security Equipment International (DSEi), the world’s

largest independent

land, sea and air biennial

defence and security

exhibition, has announced

that the United States Association for Unmanned Vehicle Systems International (AUVSI) will support a new robotics zone at the show, which takes place at ExCeL in London on 13-16 September 2011.

AUVSI, an international nonprofit organisation dedicated to advancing the technology of unmanned vehicles, will help to create and monitor the obstacle course that will be used for live demonstrations of unmanned ground vehicles (UGV), unmanned underwater vehicles (UUV) and unmanned aerial vehicles (UAV) during the show.

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2011 ASIAN BUSINESS AVIATION 2011 SIGNS UP INDUSTRY LEADERS

Asian Business Aviation ‘11 has announced it is attracting strong attention from the industry’s leading manufacturers, with Gulfstream, Dassault and Cessna already signed up to exhibit a large number of aircraft at the show in Hong Kong during 8th-10th March 2011.

Asian Business Aviation ‘11 will feature both indoor exhibition space and a large static aircraft display, with corporate chalets at the Hong Kong Business Aircraft Centre, as well as a major conference organised in co-operation with the Asian Business Aviation Association.

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UBM Aviation acquires The Route Development Group

UBM Aviation has announced

that it has acquired The Route

 Development Group Limited

(RDG). The acquisition will enable UBM Aviation to provide a broader and deeper set of product offerings across data, analytics, events and consultancy to help airlines and airports manage their schedules operations and route networks to optimum efficiency and effectiveness.

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Clarion appoints new Exhibition Director for DSEi

Clarion Defence and Security has

announced the appointment of

Duncan Reid as Exhibition Director

of Defence & Security Equipment

International (DSEi) exhibition.

Reid joins Clarion from UBM, where he held the position of Portfolio Director of the Confex Group. Tim Porter, Managing Director, Clarion Defence and Security, said: “Duncan is one of the most experienced and accomplished people in the events industry. We are delighted to be able to call on his wealth of event management expertise and marketing insight at a time when we are implementing a highly targeted programme, focused on the growth areas of global defence and security, to make DSEi 2011 the best show yet for exhibitors and visitors.”

Shephard Group and A|D|S sign new MoU

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Available now The 2010 Farnborough Airshow Show Daily Media Report.  The ultimate benchmarking document - Packed with a complete analysis, review and comment on advertising in the Farnborough Show Dailies

For more details contact themediadoctor@aol.com or call + 44 (0)1362 860061
















 

The Singapore Airshow Media Report

The most comprehensive review of advertising, sponsorship, publishing and marketing activities that took place at the show.   for more details

The 2009 Dubai Airshow Media Report

available now  - For more information 

The complete review of all the advertising, sponsorship and media at the 2009 Dubai Airshow

Would you like to get your message to Aerospace Marketing and Communications departments? Now you can by placing your advertising here. Call + 44 1362 860061 or email for details

  Life imitates Art at Aircraft Interiors

CTT Systems delivers top class service in Hamburg

At Aircraft Interiors exhibition in Hamburg, CTT Systems brought a bit of style and a great deal of good humour to the show.

Ulf Liljenberg, Peter Landquist and Mike Savage donned white gloves, dinner suits and bow ties to mirror the image of an article about CTT's CAIR System in Lufthansa's Inflight magazine. When the lids were lifted from the silver platters it was revealed that they contained the CTT's CAIR Systems brochure, just like in the article. As you can see from the photos (above - Peter Landquist, Mike Savage and Ulf Liljenberg) much amusement followed!!!

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Latest News and Reports

Media Doctor Reports currently available:

2010 Singapore Airshow Media Report - click here - for more information


2009 Dubai Airshow Media Report - click here - for more information

Women In Aviation Report

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The End Of Aerospace Publishing As We Know It -

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free pdf download of "introduction" - click here

Paris Airshow - Show Daily Report - click here

EBACE 2009 - Show Report

Are Ad Salespeople Doomed?

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